Nueu exploded onto the fashion scene in 2005 as a new brand in sunglasses market and it is an outstanding success story.
The key part of it is a high quality, unique style and affordable price. Nueu launch was a long awaited breath of fresh air to UK and world market.
The underground skate scene quickly bought into the brand and its contemporary style of the brand.
Producing traditional and trendy sunglasses that are considered some of the most fashionable on the market.
Nueu is a brand that strives to consistently provide individual merchandise that is suited to all walks of life and all tastes and personalities.
Nueu is famous for its high quality product. Nueu lenses are constructed from either polycarbonate or CR-39 lenses which mean Nueu provides you with tough durable optics that provides impeccable definition rivaling that of the most expensive brands.
Nueu knows that in such a competitive market, only the best will do, so nothing is done by halves, no detail is too small or insignificant, meaning that you receive the best possible product that you can be proud of.
All Nueu products are tried and tested before they even hit the shelves. Nothing gets past these guys, if these sunglasses aren't up to scratch, its back to the drawing board.
The talented designers at Nueu have also combined trend with practicality and the durability of the frames is ideal for whatever your sport, or however active your lifestyle may be, good looking sunglasses that are created for prolonged use are always obtainable in the Nueu.
That's just what they are, brand new and exclusive sunglasses from an up and coming brand from none other than the UK
The success story of Nueu is a self-pride of its founder Daniel Puddick, a graduate of the world's leading College of Art and Design Central Saint Martins in London. Whilst at university, instead of having a work experience placement, he set up his first business, a graphic design company, Scratch New Media. He was a runner-up in The Times Student Awards 2000 for a website that he designed and ran.
Daniel was a publisher of a regional night life magazine and of a same name website essexuncovered.com. In 2003 was launched Europe’s leading online store for designer eyewear Sunglasses Shop. And in 2005, as you already know, the own sunglasses trade mark Nueu, came into the world.